Our Digital Marketing
Blog

We are extremely passionate about everything digital marketing and even more passionate about helping others to understand and utilise the latest digital marketing techniques. Our digital marketing blog enables us to let our hair down and write from the heart on industry news topics and give free hints and tips on how to improve your own digital marketing.

The question of how much you spend on SEO (search engine optimisation) and PPC (pay-per-click) is always a relevant one but it’s an especially...

If you’ve ever found yourself posting on social media after a long absence, or running a Google Ad because a competitor seems to be...

As a business owner, you already know that backlinks on your website are essential for improving your Google search rankings. But it can be...

Pay-per-click (PPC) advertising is one of the best ways to reach your target audience, and with Google Ads, you have a platform that can...

These days, having a website is essential if you’re running a small business and having a healthy dose of search engine optimisation (SEO) keywords...

A customer’s buying journey is never straightforward. That final conversion might be weeks in the making, with your customer putting in a lot of...

Whatever your service or product, all business owners need a little help to get their name out there and grow their business. So, if...

Google has the highest market share for any search engine in the world so it makes sense for businesses to embrace all the features...

‘SEO’ is crucial to digital marketing and it’s one of the most common acronyms you’ll hear in the industry. But, while essential to driving...

Google Search Console (GSC) is the ideal tool to optimise the search performance of your website, especially if you’re a WordPress user. Giving you...

What is PPC? Pay per click paid search marketing is something that all businesses and marketers will be familiar with even if they don’t...

For many, measuring SEO is something way out of their comfort zone. While recognising it’s needed for their website and business success, the million-dollar...